EVENT
Orisha Business Academy 2026
The Winning Formula : Ready for What’s Next?
AI is reshaping SaaS. Growth is getting harder. The rules are changing.
One day to align, transform and build the next Orisha.
See you there!
METAL 57 @ Boulogne-Billancourt
13 October 2026 | 08:30 - 00:00
Register now!
speakers
intense day
sales & marketers
Featured speakers
Experts Voices.

Paul Lodola
Partner @ Boston Consulting Group

Valérie Thomassin
Former CMO @ Cegid & Xerox Europe

Baptiste Drianno
Senior Director @ Simon-Kucher & Partners

Raphaël Giraud
Chief Operating Officer @ Orisha

Aaron Almansa
Managing Director Spain @ Orisha Agrifood

Mark Veldkamp
Executive Director @ Orisha Commerce

Amandine Flament
CMO @ Orisha Real Estate

Nora Hays
CMO @ Orisha Construction

Jean-Baptiste Scherer
Executive Director @ Orisha Socialcare

Antoine Lainé
Executive Director @ Orisha Healthcare
Program of the day
The conversations that matter. The insights to move forward.
Welcome Coffee
Main Hall
30 min
Opening & Kick Off
Auditorium
20 min
[ROUNDTABLE]
SaaSpocalypse & AI in Vertical Market - Who wins in 2030 ?
Auditorium
1h05
BREAK
Main Hall
30 min
[ROUNDTABLE]
One Culture: How Purple Blood shapes Sales & Marketing at Orisha ?
Auditorium
50 min
In Conversation With...
with Alexandre Fretti (CEO) & Friend
Auditorium
45 min
LUNCH BREAK
Main Hall
1h00
Building The Next Orisha
Opening Interview - 2030: Vision & Ambition
Auditorium
15 min
[KEYNOTE]
Vertical 2030: The Magic Plan to unlock our growth ambition
Auditorium
15 min
[ROUNDTABLE]
Why pricing is becoming the #1 growth lever in the AI era
Auditorium
40 min
[ROUNDTABLE]
The Zero-Friction sales engine
Auditorium
40 min
[ROUNDTABLE]
Growth engines: What works and what scales in the coming month?
Auditorium
40 min
BREAK
Main Hall
30 min
[ROUNDTABLE]
Top Performers: The stories behind our biggest wins
Auditorium
45 min
The Cherry on the Cake
Auditorium
45 min
CCP : Conclusion, Cocktail & Party!
Seguin Sound
All night long